The coveted hairdressing competition Shaping Authentic Beauty Congress 2020, hosted by Schwarzkopf Professional India is back for the second year, where every hairdresser will get a chance to showcase their skills and enhance their artistry.
The event was kick started at Taj Connemara Binny Road, Anna Salai, Chennai on 27th February and will be started across Kolkata, Delhi and Mumbai. Last year, the event received immense response from people all over the country with the number set to increase this year.
Schwarzkopf Professionals showcased the latest trends in cut and colour while last year’s grand finalists showcased their work to inspire the audience to bring out their artistic talent.
SABC Melissa Hughe, National Technical Head, Henkel Beauty Care said that Schwarzkopf Professional has always aimed to showcase the best technology, products, techniques and experts in the hairdressing industry. A new segment on photography has also been introduced in the second edition to capture their hairstyle in an impactful manner.