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Experience the benefit of cool and healthy air with India’s first “Health Conditioner”- Forbes by Eureka Forbes

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 Forbes Health Conditioner- Backed by a cutting-edge “Active Shield” technology that destroys
infectious micro-organisms and de-odorizes air effectively
 An inverter health conditioner which consumes 60% lower energy as compared to
conventional air conditioners

Chennai, June 13, 2018 – Eureka Forbes Limited, market leaders and makers of Aquaguard,
announced the launch of India’s first, ‘Health Conditioner” – Forbes in Chennai. First of its kind,
Forbes Health Conditioner is a plus on everything that regular ACs offer to consumers and provide
them the benefits of cool and healthy air, in one go.

Sharing his thoughts on this launch, Mr. Marzin R. Shroff, MD & CEO, Eureka Forbes Limited said,
“Air conditioners have now become a year-long necessity in India. Today, consumers are looking for
new innovations and advanced technologies when it comes to buying products which enable good
health and wellbeing. Keeping this in mind, the Forbes health conditioner has been developed and
launched to fulfil the growing consciousness of individuals towards a healthy living. We plan to
introduce a range of such products on a continuous basis that can enhance and improve the quality
of life in the near future.”

Today, air conditioners have become an integral part of our daily lives. As the heat and humidity in
the air starts to increase, we turn ACs for cool and fresh air, however we fail to understand that
continuous exposure to air conditioning could be harmful and can have serious impact on our health
and well-being. Most split air-conditioners that are available in the market today recirculate the air
which results in flow of microbial contaminants and also lack purification system. This can have
serious health implications since air conditioners work for approximately 8+ hours continuously
without any intake of fresh air in the room. Forbes health conditioner is therefore the perfect
response to consumer demands for healthy living.

With the penetration level of air conditioners poised at 6% in the market and understanding the
growing needs of the consumers, Eureka Forbes has introduced first-of-its kind, “Heath Conditioner”
which does much more than cooling. Equipped with powerful patented “Active Shield” technology,
Forbes Health Conditioner ensures 99% microbes & germ free air indoors within two hours. Unlike
any other air conditioning system, Forbes not only cools the rooms but also destroys the infectious
micro-organisms and de-odorizes air effectively.

The smart and unique Follow-me technology of Forbes regulates the temperature in the room,
senses occupancy and keeps every corner of the home cool and healthy. In addition to this, the
health conditioner consumes 60% lower energy as compared to conventional air conditioners. The
range of products that will be available are under 5 Star –with 1 TR, 1.5 TR capacity and 3 Star- 1 TR,
1.5 TR, 2 TR capacity and will be priced between INR 43,990 to INR 64,990.

About Eureka Forbes:

Eureka Forbes Limited is India’s leading health and hygiene brand. It is a multi-product, multi-
channel organization with a gross group turnover of Rs. 30,407 million for the year ending 31st
March 2017. A part of Shapoorji Pallonji Group, Eureka Forbes’ product portfolio encompasses water
purification, vacuum cleaning, air purification and home security solutions. It has a base of over 20
mn happy customers, a reach of over 1,500 cities and towns in India and a global footprint across 35
countries. In addition to being one of Asia’s largest direct sales forces, it has dealer and institutional
channels, an inventive business partner network, a rural channel and one of the most expansive
service networks in India. In its 35 years of existence, Eureka Forbes has been a pioneer and trend
setter in direct selling in India and today is one of the largest direct selling companies in the world.

Aquaguard is the flagship water purifier brand of Eureka Forbes and has been conferred with
numerous Indian and international awards for its superior technology.

Having been the first brand to launch air purifiers in India, Eureka Forbes has introduced
revolutionary innovations in air purification with the launch of a range of air purifiers in 2015 under
the brands, Dr. Aeroguard and Aeroguard. This new range of air purifiers is a breakthrough solution
to India’s crippling problem of air pollution. Eureka Forbes started with air purifiers in the year 1996
and have been selling purifiers for almost 20 years now. In addition to water purification and
cleaning, Eureka Forbes also has a strong hold in the vacuum cleaning and safety and security
categories respectively.

 

 

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